Lindsey Kremkau, owner of the Trade Chic plus-sized women’s boutique in downtown Redmond, has entered the Miss Curve 2011 competition, an event linked to The Curvy Revolution.
According to a press release, “The first annual Curvy Revolution is an interactive event experience built to celebrate, inform and inspire plus size women while connecting with companies, brands and supporters that are beneficial to the everyday woman through mainstream mediums.”
The event in Las Vegas will take place Feb. 18-20, 2011, but campaigning for the Miss Curve title has already begun. Kremkau entered the competition just before the deadline and will be eligible to receive votes online starting Sept. 6.
Trade Chic opened last spring at 16508 Redmond Way and was chosen as Best New Business in the 2010 Best of Redmond reader poll in the Redmond Reporter. The shop serves a unique market, women who wear clothes in sizes 16 or larger and want the same stylish options as their more petite peers.
Kremkau, who has worked as a plus size model for Macy’s and the clothing brand IGIGI, explained in her Miss Curve application, “My goal in owning a boutique and a personal stylist business is to give plus size women the confidence to feel good about themselves just as they are. I don’t want to tell people they can’t wear cute clothes or feel confident just because they are considered ‘too big’ for the mainstream culture. Plus-sized women are treated as a minority, when in reality, we are the stronger population.”
As part of the competition, contestants will be asked to answer questions such as, “What are you doing to bring acceptance to plus-sized women in the mainstream society?” and about charity work they do in their community. Kremkau collects gently used clothing in all sizes to donate to the Working Wardrobe program at the YWCA Family Village in downtown Redmond.
Prizes for the Miss Curve competition will include a modeling contract with House of Curves, cash and publicity in fashion magazines.
To learn more about The Curvy Revolution and the Miss Curve 2011 competition, visit www.curvyrevolution.com.
For information about Trade Chic, visit www.tradechic.net or call (425) 376-0600.